Don’t give up, but do consider supplementing with other methods! I used Kailing’s Native Reading techniques successfully with my daughter – native reading methods are much more social and kinetic. My daughter was not a baby that liked to sit still and watch things – not flashcards or videos (and, even if they work for some parents, I have reservations about having my child plopped in front of the TV multiple times a day!). She liked to move and grab and play with things, she liked to be physical.
Kailing’s methods are all social, interactive play that include spoken word-written word correlations. Much more like natural baby and toddler play. I know flashcards seem to work for many parents here, but I do think it is too artificial and a overly static environment for some children at least. And even for those it does work for, I think native reading methods are a useful complement.
Native reading is newer, so not as many people know about it as Titzer and Doman, it shares some of the same ideas, but it has a more “naturalistic” emphasis, trying to teach reading in a parallel manner to how children learn speech – not through simplified stimuli like videos or flashcards.
The native reading web site gives an introduction and some of the philosophy behind the methods. I especially like the intro chapter of the book that’s online. Let me google it. Here:
http://www.nativereading.com/introduction.html
The chapter on dyslexia is also interesting and online. There’s also a description of native reading here at brillbaby:
http://www.brillbaby.com/teach-baby/native-reading-method/method.php
Just don’t think that it is as simple as the text-pointing talked about there. The web sites definitely don’t give you the full picture. In the book Kailing makes the point that text-pointing is not enough for most children. The native reading techniques are crafted to (A) develop a search image for letters and text (B) develop a phonic cognitive “map” (in the brain) from letters to sounds (and back) (C) develop a whole word “map,” too, from written words to spoken words (D) and most importantly, this is done through natural methods which are all fun and games that engage babies and toddlers and teach them socially, and flexibly, just like they naturally learn spoken language. He really emphasizes customizing the games to each child’s personality. By the way, native reading methods are both “left brain,” phonics-based AND “right brain,” whole word-based. It is a whole brain approach!
I think the native reading approach is less programmatic than Doman’s or Titzer’s, and a lot of parents do like to follow a “program” of, say, X number of flashcards, Y times a day. In contrast, Kailing explains a lot more about the “whys” behind the methods, so that if something is not working for your child you can modify the techniques to fit your unique little one, rather than be frustrated if your child “won’t pay attention.”